An Entrepreneur in Residence (EIR) is a position within a company or organization that is typically held by an experienced entrepreneur who has been brought in to help the organization develop new products or services, or to improve its existing ones. EIRs are often hired on a temporary basis and are expected to bring their expertise and knowledge of the market to the organization. In many cases, an EIR will work closely with the company's leadership team and other employees to identify new opportunities for growth and to help the organization develop strategies to capitalize on them. EIRs may also provide mentorship and guidance to younger entrepreneurs within the organization. The goal of having an EIR is typically to help the organization become more innovative and competitive, and to drive growth.